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Digital and Marketing Specialist

Full Time
3-5 Mid Level
Date Posted
Fri 18 May
Gold Coast, Queensland
Post ID

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Reporting to the CEO, the role will be responsible for:

Planning, developing and executing festival marketing campaigns, including collaborations with Government and Tourism bodies.
Social media: audience growth, content creation and sourcing, ad creation and campaign setup and management.
Websites: optimising engagement.
Traditional media: creating and produce marketing materials across a wide range of segments, including TV, radio and print.
Managing timelines and deadlines.
Reporting on and analyse key metrics both internally and to key external stakeholders.
Media monitoring: managing and reporting on report on return on investment and KPIs.
Coordinate interviews, photo shoots, media briefings and promotional events.
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